Neerja – Movie review

Rating: ****
Review by Akshita Gupta

Neerja, as is known, is a biopic based on Neerja Bhanot (played By Sonam Kapoor) who was the head purser on the Pan Am flight from Mumbai to New York via Karachi and Frankfurt. The film is about the hijack of Pan Am flight 73 that took place on 5th September 1986.

The film starts with a closer look into Neerja’s life, her real character that of an ordinary girl with wonderful relationships with people in her life.

She is the apple of her father’s eye, the center of her mother’s universe as well as the darling younger sister of two brothers. The film then goes on to depict the incidents of “the day”, from the time Neerja gets ready for the flight till the end of the dreaded incident.

Even though the film is based on the hijacking that took place, it is much more than just that. The heart of the film lies in the mother-daughter relationship. The story goes beyond the incidents of just that day and gives further insight into Neerja’s life before the hijacking – her values, her rocky past and the beautiful relationships she had with the various people in her life. The story moves back and forth in time to depict these past incidents from her life to the time of the hijack which prevents the film from being monotone and provides an interesting change in storytelling and cinematography if not its pace.

- See more at: http://www.filmytown.com/movies/neerja-movie-review/#sthash.9Zh88qRX.dpuf

‘Neerja’ the film sets a benchmark with social marketing !

Neerja Bhanot was an ordinary 23 year old girl with an extraordinary soul. For this a group of likeminded individuals got together with their expertise and created the movie Neerja because this story needed to be told.

Neerja is a biopic drama on the life Neerja Bhanot played by Sonam Kapoor, directed by Ram Madhvani, produced by Fox Star Studios and Bling Unplugged.

It is the courageous story of a 23 year old girl – an air hostess – who lost her life while saving passengers from terrorists on board the hijacked Pan Am Flight 73 on 5th September 1986. Movie releases in theatres on 19th February 2016.

- See more at: http://www.filmytown.com/neerja-film-sets-benchmark-social-marketing/#sthash.aFtc9j0h.dpuf

T-Series & Fox Star Studios sign strategic music alliance for 4 films

Fox Star Studios and Bhushan Kumar’s T-Series have joined hands for a strategic alliance on the studios new releases. T-Series will be marketing the music of Fox Star Studios' upcoming releases – Prem Ratan Dhan Payo, M S Dhoni-The Untold Story, Akira and Neerja.

Both the companies have worked together in the past where T-Series held the music rights of films like Bol Bachchan, Raaz 3, Dum Maaro Dum, Force among others have now teamed up to work on the music of Fox Star 's future releases. 

Prem Ratan Dhan Payo starring Salman Khan and Sonam Kapoor will see the celebrated director Sooraj Barjatya wield his magic again this Diwali. Salman Khan and Sooraj Barjatya team up after their blockbuster hits like Maine Pyar Kiya, Hum Apke Hain Kaun and Hum Saath Saath Hain. Prem Ratan Dhan Payo releases on November 12. 

T-Series has also acquired the music rights of Fox Star’s 2016 releases out of which two films are biopics – acclaimed Director Neeraj Pandey's 'M S Dhoni ' that stars Sushant Singh Rajput and 'Neerja' which is Director Ram Madhani's debut with Sonam Kapoor . 

They will also be working with Bollywoods most successful director AR Murugadoss's (Ghajini and Holiday) on 'Akira' starring Sonakshi Sinha which is an action drama. 

T-Series will be creating tracks for these films which is a part of the strategic alliance along with marketing the music.