Monsoon Tips from Designer Amy Billimoria:

Come the rains and it is very important to follow special care instructions for all heavy ensembles in your wardrobe.

v  Never leave the outfits in plastic bags, whether new or if dry leaned as they will leave damp water marks on the fabrics which will be impossible to remove.

v  Always open saris especially ones with Zari and embroidery as it's important to allow the fabrics to breathe in order to avoid the peculiar damp smell which is very common this season.

v  Also after opening it is important to cover the outfits in sheer mulmul fabric or old cotton dupattas. This will ensure that the embroidery is not damaged and will increase the life of the garment.

v  Never put items like clove or other articles to reduce the damp odour in clothes as they will only leave stains and yellow brown spots on the fabrics and will be hard to remove.

v  Tie Dye saris, shaded fabrics or dark shades that run color should be kept in single covers away from other outfits as they may stain easily.

For More Bollywood news and pics:
http://www.filmytown.com/

v  And lastly if any damage caused due to weather conditions don't discard the beautiful embroideries as transferring these could renew the ensembles and help save fashion waste.

Madhurima Nigam on Amy Billimoria's designs : It's feminine , it's chic !

It's feminine , it's chic: Madhurima Nigam wears designs by Amy Billimoria 

Madhurima Nigam wears designs by Couturier Amy Billimoria looking oh so stylish & chic. 

Abiding by eco fashion, Amy Billimoria dolled up Madhurima Nigam in a golden gown enhancing her curves and giving it an ethereal touch. The gown falling beautifully on her body giving it a sense of beauty and timelessness. With the perfect fall and detailing, this gown can definitely be a perfect bet for a cocktail look.

Donning a white crop top and pairing it with a long pastel green color skirt Madhurima spots a relaxed and a casual look. Keeping it simple yet stylish is the perfect way to go. 

More news and pics at:

www.filmytown.com

Shoaib Akhtar supports Earth 21 Project!

Giving it back to Mother Earth! Shoaib Akhtar supports  Earth 21 Project! Couturier & an EcoFashion supporter Amy Billimoria gear up this Earth Day launching her collection Earth 21, a unique project paying a
tribute to the Revolutionary Vladimir Lenin!

Cricketer Shoaib Akhtar comes forward in support for the noble cause as the Global eco Brand Ambassador for Earth 21co-hosted by Actor-Chef Amrita Raichand!

The Launch of Earth 21 at Mumbai’s largest premium lifestyle shopping mall, Phoenix Marketcity, Kurla!  Band INDIVA with a special opening act on the occasion of Earth Day!

A unique project, a noble initiative by Couturier & Bridal Specialist Amy Billimoria, supported by Amrita Raichand on the finale of Earth week on the 26th April, Earth Day is celebrated by more than 200 countries worldwide. The designer on completion of 21 years in the fashion field and eco-fashion pays tribute to the Father of World
Environment Vladimir Lenin.

The collection is a prêt range of co-ordinates which includes fluid palazzo pants, crop tops, draper tops with variating  length, very funky and cool summer couture inspired by the true elements of nature, the various aspects of mother earth, and the color palette is vast and arid included fern greens, burnt roses with a tinge of yellow and
gold.

Supporting the cause in a big way is legendary cricketer & fastest bowler in the world Shoaib Akhtar who will be seen sporting an attire specially designed using eco friendly fabrics promoting the cause. Amy talks about her design for the cricketer, “It’s a linen jacket teamed with denims & a shirt. The styling is very contemporary and Young!”

Amrita Raichand as the co-host of the show, “Earth 21…my friend & designer Amy Billimoria’s initiative is very close to my heart. I always wanted to work towards better environment for our children, our future & couldn’t have asked for a better opportunity for the same.”

Also Band INDIVA consisting of Merlin D’souza, Vivienne Pocha, Hamsika Iyer, and Shruti Bhave will be performing live flaunting resort wear attire designed by Amy using stretch cotton blends in ethereal whites to create a BoHo chic look!

The core essence of Earth 21 lies in the idea that with every outfit sold in this line Amy will donate a tree to mother earth, “Every little step contributes to the bigger picture.”

The unique initiative will see the top models of the gliteratti at the launch; Sucheta Sharma James, Diandra Soares, Kavita Kharayat, Shamita Singha, Mashoom Singha & Shanaya Tuli.

Shoaib Akhtar shall pledge to plant a sapling & nurture it till it becomes a tree along with Amy Billimoria & Amrita Raichand. Fever 104 is the radio partner and D fashion are the digital partner

Amy Billimoria trends the Monochromatic look this derby…

Amy Billimoria who specializes in couture and bridal fashion, was in a form fitted pristine white dress with a stunning well embellished headgear teamed with Cartier Aviators…

Simple and classy perfect for the Sunny derby afternoon.

Amy Billimoria was the scene stealer at a fun filled Mc Dowells Indian Derby at the Mahalaxmi Race Course in Mumbai.

- See more at: http://www.filmytown.com/chic-amy-billimoria-derby/