Sidharth Malhotra is a trend setter

Sidharth Malhotra's Personal Styling Quotient

Sidharth Malhotra the heart throb of B Town is effervescent in his styling. Sidharth Malhotra has always adorned the fashion pages as the best dressed guy. 

Infact, he has often been complimented on his versatility as an actor and also his style quotient.

With promotions of Ek Villain going on in full swing, the young actor has been putting together his look for the promotions.

Sidharth has added a skull print collection to his wardrobe while keeping the theme of his film Ek Villain in mind.The versatile actor has been spotted wearing the skull print at various promotional outings in the recent past.

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Sidharth has handpicked an interesting collection of apparels and accessories with the skull print which he has been seen sporting.  He has turned stylist for himself, in a sense.

Sidharth has a huge fan following among the youth. He is popular among the girls who find him good looking and extremely stylish. He also sets example for the young boys who aspire to be like him. With his new look and quirky style Siddharth Malhotra will probably set a new trend amongst them all. 

SAIF ALI KHAN is now DENVER DEOs Brand ambassador

“COOL IS HOT” – says Saif Ali Khan, the new brand ambassador for Denver Deoderant

DENVER, a leading Brand in the space of Deodorant and Personal Care Products for Men has appointed Saif Ali Khan as its brand ambassador. Considering Saif’s carefully cultivated image of being a super dude because of his ability to ‘be cool during the hottest situations’, the brand creator, Vanesa Care found him to be the perfect personification of Denver’s brand proposition – ‘cool is hot’.

Mr. Saurabh Gupta, Director, Vanesa Care said, “By taking the cowboy route in our earlier advertising, we had already carved a unique, ‘rugged yet suave’ niche for Denver over the years. With Saif, we plan to take DENVER the next level, connecting the target group with their subliminal aspiration to be hot, because they are cool”.

As a real Cool-Hot male icon, Saif is a trend-setter and appeals to the young genre across the board. His style, charisma and attitude are perfectly reflected in new advertising approach; in Saif’s own words, “I am very particular about both the brand as well as the big advertising idea that I associate with. I loved the macho fragrances of Denver and was very excited to be associated with a brand storyline that portrays a protagonist who is ‘cool, gutsy, completely self assured and supremely confident of his magnetic appeal to the opposite sex. The shoot was challenging, yet great fun!”'

Vanesa Care, the manufacturer of DENVER is a fully integrated manufacturing company with a dynamic mix of R&D, manufacturing, marketing and retailing. The company has cutting-edge, world class infrastructure and produces a wide range of quality Deodorant Perfume Sprays and other Personal Care Products for men.

A judicious mix of proprietary fragrance formulations based on consumer preferences, along with aggressive marketing and cut-through-the clutter communication has made Denver a top draw with the ambitious male youth of the country.

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