Old or New.. Whats your pick?

Experts say that fresh pairs and hit jodis will keep Bollywood’s cash register ringing this season

A flurry of Bollywood films with never-seen-before lead pairs will release in the next two months, while the festive season will see a bunch of big-budget films with tried and tested pairs on screen. 


And experts feel that the mix will help the box office garner big revenue.


The fresh pairs include Saif Ali Khan and Katrina Kaif, who will be seen in Kabir Khan’s next, Kangana Ranaut and Imran Khan as well as John Abraham and Shruti Haasan in the sequel of the hit film Welcome (2007). 


Among the existing hit jodis, Ranbir Kapoor and Deepika Padukone in Tamasha, Ranveer Singh and Deepika in Bajirao Mastani and Shah Rukh Khan and Kajol in Dilwale, will be back on celluloid to recreate magic.


Talking about how a fresh pair helps a film, trade analyst Atul Mohan says, “The audience today wants everything to be new – be it scripts, storyline or the actors. A new pair creates extra interest that translates into more business.” 


Trade analyst Komal Nahta adds, “The audience wants an entire package, only the hero and heroine can’t pull off a film. However, during the festive season when big budget films release, a tried and tested pair works better.”


Filmmaker Sabbir Khan, who has worked with both newcomers and hit pairs, says: “Obviously, both have their pros and cons but I get excited when a film with a fresh pair releases. However, I don’t mind watching SRK and Kajol together.” 


Shashank Khaitan, who directed Humpty Sharma Ki Dulhania (2014), cast actors Alia Bhatt and Varun Dhawan after their first hit Student of the Year (2012), says, “If a hit pair doesn’t suit the script, it can backfire. Actors are moving out of their comfort zones and there will only be more experiments now.”

'Phantom' to feature Hafiz Saeed's real hate speech

Real Hafiz Saeed hate speech to be part of Kabir Khan's Phantom's trailer

The makers have incorporated the original clip from a Hafiz Saeed speech in the trailer of Phantom

Hafiz Saeed is the leader of Jamaat-ud-Dawa the political party in Pakistan. The well known politician is popular for his hate speeches which tend to trend on the social media and Digital platform.

Hafiz is known for his tangential speech on India. The man is said to be part of some of the significant attaches across the globe which includes the 26/11 and the parliament attack.

Hafiz will be seen playing a very prominent role in Phantom. The makers wanted to bring in the authentic tone and impact of his speech.

Phantom, revolves around global terrorism and has been shot in Lebanon, Syria, the UK, Canada and India. The espionage drama featuring Saif Ali Khan and Katrina Kaif is set to launch its trailer this Saturday. 

The film is an adaptation of S. Hussain Zaidi's recent novel Mumbai Avengers.

In Hussain's novel, five years after the 26/11 attacks, a retired army officer spearheads a covert mission with a team of daredevil agents to seek out and kill these terror masterminds, one by one, making sure that the assassination look like natural deaths. The best-selling author has collaborated on the screenplay.  
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Kabir Khan confirms the story and adds “You will understand the significance of the (Saeed) speech once you see the trailer.” 

Mohit Marwah, the new face Of ‘Provogue’!

 
Mohit Marwah has been recently signed as the brand ambassador for the famous lifestyle brand, Provogue. With his striking personality, athletic physique and fresh appeal, the actor has been elected to be the face of brand's grooming products.
The new brand ambassador, Mohit, will be joining the league predecessors like Fardeen Khan, Saif Ali Khan and Hrithik Roshan who have endorsed the brand with equal panache and style in the past. “It’s great to be associated with a distinguished brand like Provogue. It’s a huge responsibility since the brand has been earlier endorsed by such great actors who have all been fashion icons in their own right. I’m really hoping to continue the legacy forward.”
Given that the young and debonair Mohit sports the perfect blend of rugged appeal along with an inherent boyish charm, his personality seems to be complimenting the brand to the tee. He looks quite the debonair in the new ad campaigns for the brand. Provogue has been an acclaimed name that has associated itself with names that are synonymous with style but a winner’s attitude, and Mohit seems to be the perfect choice.
Salil Chaturvedi, MD of Provogue said, “As a brand, Provogue is much more than just fashion. That’s why we have always preferred to associate with icons who possess not just looks but also attitude. We are proud to present Mohit as our brand ambassador.”

Humshakals – Film review

Rating: **

Nine Times the fun. It isn't as promised.



Ram Kapoor is the uncle aka KANS and his nephew is Ashok (Saif Ali Khan). Ashok is seen all throught with Kumar (Riteish Deshmukh), his friend and a director in the board of their family business empire. The story is about these three characters who have their look alikes, and their look alikes too have their look alikes.

Confusing? It really is! The uncle funds an illegal research team of his doctor-friend (Nawwab Shah) who develops a potion so strong that just a drop or two in the drink of the victim, would make him think and behave like a dog.

With this weapon the uncle plans to prove his nephew of unsound mind during a board meeting and get the board vest full power of attorney on his name to grab the fortune.

The premise itself is senseless, which insults the intelligence of a common men. If it were so eary to usurp someone’s wealth, then the world would have been upside down.

- Read the full review of HUMSHAKALS and see more pics at:
http://www.filmytown.com/movies/humshakals-comedy-film-review/

SAIF ALI KHAN is now DENVER DEOs Brand ambassador

“COOL IS HOT” – says Saif Ali Khan, the new brand ambassador for Denver Deoderant

DENVER, a leading Brand in the space of Deodorant and Personal Care Products for Men has appointed Saif Ali Khan as its brand ambassador. Considering Saif’s carefully cultivated image of being a super dude because of his ability to ‘be cool during the hottest situations’, the brand creator, Vanesa Care found him to be the perfect personification of Denver’s brand proposition – ‘cool is hot’.

Mr. Saurabh Gupta, Director, Vanesa Care said, “By taking the cowboy route in our earlier advertising, we had already carved a unique, ‘rugged yet suave’ niche for Denver over the years. With Saif, we plan to take DENVER the next level, connecting the target group with their subliminal aspiration to be hot, because they are cool”.

As a real Cool-Hot male icon, Saif is a trend-setter and appeals to the young genre across the board. His style, charisma and attitude are perfectly reflected in new advertising approach; in Saif’s own words, “I am very particular about both the brand as well as the big advertising idea that I associate with. I loved the macho fragrances of Denver and was very excited to be associated with a brand storyline that portrays a protagonist who is ‘cool, gutsy, completely self assured and supremely confident of his magnetic appeal to the opposite sex. The shoot was challenging, yet great fun!”'

Vanesa Care, the manufacturer of DENVER is a fully integrated manufacturing company with a dynamic mix of R&D, manufacturing, marketing and retailing. The company has cutting-edge, world class infrastructure and produces a wide range of quality Deodorant Perfume Sprays and other Personal Care Products for men.

A judicious mix of proprietary fragrance formulations based on consumer preferences, along with aggressive marketing and cut-through-the clutter communication has made Denver a top draw with the ambitious male youth of the country.

regards

Bullet Raja - Bollywood Film Review

Rating: **

Raja Mishra (Saif Ali Khan) is a Brahmin boy in Lucknow, Uttar Pradesh looking for a job but gets involved with goons, and when he is chased, Raja sees a wedding procession and joins it. 

It is the local strongman's daughter's wedding and the procession is headed towards the strongman’s haveli, where Raja instantly befriends the bride's cousin, Rudra Tripathi (Jimmy Shergill). Within hours, Rudra and Raja become best of friends, and Raja becomes a part of rest of the functions and events of this Lucknowi wedding.

Tigmanshu Dhulia’s Bullet Raja has unrealistic gunfights, goons openly ruling the city, depicting incompetence of police force and a mishmash of love, politics and the underworld. It is a below average film.

Full review of Bullet Raja and more pics at: http://www.filmytown.com/movies/bullet-raja/

Esha Gupta misses Sir Elton John’s concert

Esha Gupta, who is a big fan of Sir Elton John’s music was very keen on attending the musician’s concert in London.The actress, had booked tickets and made all the required arrangements to be a part of the concert.
Unfortunately, Esha Gupta had to cancel her plan , due to last minute costume trials and preparation work on her next film, Hamshakal opposite Saif Ali Khan.

The actress was very excited for the concert but she had to call off all her plans and give away her passes to her friends to attend and enjoy the concert.

Esha, who shoots in London for her next film had decided to leave at an earlier date to be able to make it for the most awaited concert.

However, work commitments and professionalism of the actress upset all her plans. She hopes to be able to attend the concert next time.

Esha Gupta says, ‘I’m a big fan of Sir Elton John and it’s disappointing that I couldn’t attend the concert. Hopefully, I’ll get to watch him perform another time.’

- See more at: http://www.filmytown.com