Anurag Kashyap unveils the first look of Documentary film - The World Before Her

'The World Before Her made me an anti-feminist' said Anurag Kashyap at the first look launch of the Nisha Pahuja's documentary that he is presenting

Mumbai, April, 2014: 

Anurag Kashyap unveiled the first look of Nisha Pahuja's award winning film 'The World Before Her', the first documentary he is presenting. Among others who were present at the event were the Chak De director Shimit Amin and former Miss India Pooja Chopra who also features in the film slated for May 2014 release. 

Anurag who turned up at the event despite being unwell spoke very passionately about why he is supporting the film, " When I saw the film and I saw so many girls training in Durga Vahini camps and Miss India Pageant i felt I know these girls. Growing up in a small town i have seen many such girls including my sister." He added, " The film stayed with me for such a long time. It changed a clot of things in me. I think this film turned me into an anti-feminist... In the sense the whole idea of gender fight is to empower you whereas men and women should just be."

He emphasised that the film should be seen by every Indian, "The film  makes you feel what you are doing to women around you. That is one of the reason i felt this film should release across India and be seen by everyone. I hope this film makes the same impact in this country as it has world over because it is a film about India."

Raving about the film, Chak De director Shimit Amin said, "We are the largest movie making country and this is the most honest portrayal of what actually is happening in this country.' 

Pooja who features in the film became very emotional while narrating her life story. She was an unwanted second girl child whose father wanted to get rid of her and it was her mother who left her husband and brought up both the girls on her own. "It is a heavily emotional moment for me." she said," It is my story and more than me it is my mom's story. She struggled through tough times."

Talking about why it is difficult to release documentaries in India, the writer-director Nisha said, "People think they are very boring and Doordarshan." 

Pahuja thanked Anurag and Shimit for backing the film and told media how Anurag came on board, "Shimit saw the film at IFFI and sent me the most beautiful email saying 'what can I do to help you'. He suggested that I should show it to Anurag. Fortunately, Anurag loved the film so much that he decided to present it. "In a county like India where Documentaries hardly release, it would have been impossible to release it without Anurag's support."

The event was followed by a special screening of the film hosted by Anurag Kashyap.

About the film: 

Set between the fascinating worlds of a Durga Vahini training camp and the beauty boot camp of the Miss India Pageant, the powerful story of women in contemporary India is the first documentary Anurag Kashyap is presenting.

The award winning film has been screened in more than 125 film festivals across the world and has won over 19 awards and distinctions including best documentary feature at the Tribeca Film Festival 2012, best Canadian Feature, 2012 Hot Docs Film Festival.

For information on kickstarter and India campaign you can see this link: https://www.kickstarter.com/projects/411325600/the-world-before-her-india-campaign

The trailer: https://www.youtube.com/watch?v=j21b1r13hbE

The website link: http://www.worldbeforeher.com/

Hum Do Hamare Woh

Anup Soni & Smita Bansal's hit pair comes together for a new play
"HUM DO HAMARE WOH"

The play 'HUM DO HAMARE WOH' which premiered on 27th April has a unique pairing of Anup Soni and Smita Bansal who are a couple in the hit TV Serial Balika Vadhu.

The makers have done a casting coup by bringing the hit pair of TV on stage. Smita Bansal says, "I love doing theater. It’s a very comical role and after a long time I am playing a comedy character. The scripting is done very nicely. Anup Soni is a very spontaneous actor and the audience will enjoy watching us together."

Anup Soni adds, "This is the first commercial play I am doing. The humour is very good and audiences will surely like to see me in the play. The perception of people that I do only serious plays will change after this. Working with Smita is a pleasure."

Writer and Producer Sanjay Jha says, "It's a unique play with lot of humour. Anup Soni and Smita are known TV stars and very good actors. People will be surprised to see them doing comedy and that is the novelty. The re-marriage and divorce situation would generate comic situations."


The Play Story

The subject throws light on the blind belief which most of the people have in their individual lives on elements which do not have any base or constructive reasons. A couple (Samir and Saloni), who lived almost one and half decade together, suddenly reach a point of a divorce. Samir who is going to die after a few days announces Saloni’s re-marriage plans. His drunkard friend (Dheeraj) supports him in his decision and calls for various candidates for Saloni. Unknowingly a friend (Vineet) of Saloni enters the house as a guest and comes to know about the declaration made by Samir. Samir is under a great influence of one famous baba called ‘Komal Baba’ who has announced Samir’s death after 15 days. Samir and Dheeraj both decide to select Vineet, Saloni’s friend, to be her life partner for the rest of her life. Saloni doesn’t have any grief after hearing her husband’s death news! And therefore she starts preparing for her re-marriage with Vineet very happily. Here the black humour starts on stage especially when a salesman called ‘Divangat Atma’ enters. He is a salesman of nothing but a death celebration and event management company. He tries his best to sell his products and services after hearing Samir’s death news till the audience is revealed the fact by way of Komal Baba’s entry that Samir is not going to die. In these various confusions and roller coaster what will be Saloni’s decision? What will happen to Samir? And what will be the state of mind of Vineet? All such various questions unfold the mystery of the entire story.

And to conclude "HUM DO HAMARE WOH" throws a wonderful social message to the audience in a hilarious way.

Cast : Anup Soni, Smita Bansal, Prasad Khandekar, Sachin Parikh, Jay Chaubey, Durgesh Dwivedi

Director - Prasad Khandekar
Producers - Theater people Pvt. Ltd.
Asst. Dir. - Jay Chaubey
Music - Sushil Kamble
Light - Pratik Redij
Set - Jaysukh Ravrani

Universal Music associates in I am Gionee Freak Contest

Universal Music associates with Gionee for

“I’m a Gionee Freak Contest”

~ Universal Music and Gionee announce the “I’m Gionee Freak Contest” for fans of Enrique Iglesias~

~Fans get a lifetime opportunity to feature in video with the Heartthrob~

                                                 

New Delhi, April, 2014: Universal Music and Gionee Smartphones announce the “Í’m a Freak” contest for the legion of Indian fans of the pop superstar and Latino heartthrob Enrique Iglesias! The contest rolls out on the back of the successful launch of Enrique Iglesias’ 10^th studio album Sex And Love that peaked at #1 on the iTunes India store, the Nokia Music store as well as music retail stores across the country.

The contest revolves around Enrique’s global smash hit “I’m a Freak”ft. Pitbull – the lead single off his new album Sex And Love.The single shimmies from a slippery beat into one of Enrique’s wildest refrain ever and immediately seduces before Pitbull enters with a rapid, raw, and raucous verse. The song’s video has already surpassed 22 million views on YouTube till date!

Gionee Smartphones has associated with Universal Music and announced an exciting once-in-a-lifetime opportunity for fans ofEnrique Iglesias across the country. Gionee invites consumers and fans to share their “I’m a Gionee Freak” moment through videos, pictures etc. and the best entries will be picked to feature in the Indian `fan’ version of the ‘I’m a Freak’ Video with Enrique Iglesias.

Gionee smartphones will amplify the contest and consumer experience across malls, pubs, dance schools, colleges, youth hangouts and Gionee retail outlets. Gionee will create Freak Out booths across these venues where consumers and fans can share their freak moments captured through pictures and videos. 

Commenting on the association, Sunil D’Sa, Vice President, Marketing, Universal Music, said, “Enrique Iglesias is India’s most popular International artiste with a phenomenally large fan base out here and the response to his latest album `Sex And Love’has been beyond expectations!  Thus, it’s only apt that we give his loyal fans an opportunity to feature in his video to “I’m A Freak”. And we could not have partnered with anyone else but an exciting global brand like Gionee Smartphones whose target audience is spot on with Enrique’s fan base. We are confident that Gionee will do full justice in amplifying this campaign, thus reaching out to every Enrique fan in the country! We look forward to some cool, whacky and creative entries coming in which will make for a brilliant Indian `fan’ video of “I’m A Freak”.

Excited about the association with Universal Music and Enrique Iglesias, GioneeSmartphones India Head-Mr. Arvind. R. Vohrasaid,"Gionee being a Global brand, we see this association as a great opportunity to connect with our younger target audience. This genre is a perfect way to reach out and establish connect with the young and talented new generation. Gionee believes in creating a benchmark in innovation with every new offering and Enrique creates new benchmark in music giving enthralling experience to his fans in India and worldwide. We have created some very exciting interactive opportunities for the fans to get a chance to make their Freak Video with Enrique. We hope they will participate in huge numbers.” 

Consumers and fans across India are invited to showcase their Freak Side, just follow this link and participate to win an opportunity of a lifestime.

http://gionee.co.in/enrique/

About Gionee:

Established in 2002, Gionee Communication Equipment Co. Ltd is a hi-tech company engaging in mobile device designing, R&D, manufacturing, sales in international markets, and mobile internet application services. Today, Gionee sells over 23 million handsets per year worldwide and ranks No.10 in the world by smartphone market share.Gionee India operations is managed by Syntech Technologies Pvt. Ltd, headquartered in New Delhi. Syntech Technologies Pvt. Ltd manages Marketing, Sales Support, Service Support to its Indian Partners & Consumers. The office will be playing a key role in product testing / validation and customization for the India Market.

About Enrique Iglesias:

The Grammy Award-winning international icon’s overall sales surpass 100 million albums worldwide, making him one of the best-selling Spanish artists ever. His legacy includes five Top 5 singles on the Billboard Hot 100 with two landing at #1. He also boasts 13 number ones on the Billboard Dance Chart, which is the most for any male performer in the chart's history. In total, he's enjoyed seventy number ones across all Billboard charts. Plus, he holds the record for "Most #1 Spanish Language Singles" on the Hot Latin Tracks Chart with 23.

About Universal Music India:

Universal Music India Pvt. Ltd. (UMIPL) is a 100% subsidiary of the Universal Music Group.

UMIPL has an extremely rich Indian catalogue comprising songs from Classic Hindi and Regional Films, IndiPop, Bhangra, Ghazals and Devotional. It’s enviable catalogue includes artistes such as AshaBhosle, AnupJalota, Bombay Vikings, Jagjit Singh, JoSh, Malkit Singh, PankajUdhas, Panjabi MC, Raghav, Bohemia, MohitChouhan to name a few. UMIPL ‘film’ catalogue (the 2nd largest in India) spans music from blockbusters such as Sholay, Qurbani, Amar Akbar Anthony, ChoriChoriChupkeChupke, Devdas and Munnabhai MBBS amongst the numerous jewels which symbolize the musical journey from the 70’s to date. On the International music front, UMIPL are the clear market leaders with artistes such as Madonna, Jennifer Lopez, ABBA, Akon, Bon Jovi, Bryan Adams, The Black Eyed Peas, Enrique Iglesias, Eminem, Lady Gaga, Taylor Swift, JustinBieber amongst host of other popular music icons and household names in India.